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The Funded Proposal Concept

This concept more than anything else in the industry (besides the internet and technology) has really revolutionized the way we can now go about building our Network Marketing businesses.

A funded proposal is a marketing plan where you sell an inexpensive information product to your target market, for example: like ABC Recruiting tactics .

Another way to say it is that it is a ‘Self Perpetuating Advertising Budget.’

This serves two purposes:

1. You gather highly targeted and motivated leads that have raised their hand and said, “I’m interested in what you have!” and they have further qualified themselves by pulling out their credit card and are BUYING something from you. This is a HOT lead!

2. You make immediate income that pays for your marketing and advertising.

Hence the term, Funded Proposal, you are funding your marketing and advertising.

The leads that you want are paying for your ads to find and qualify them.

It doesn’t get any better than that.

You advertise an information product, like (XYZ Business Book) that the people in your market (network marketers) need. In this case, your target market is network marketers, and they all need help in sponsoring more people.

You lead with “Free”, like the (5 Part Email Series on How To Become A Sponsoring Expert), which will sell an inexpensive product.

If this item has VALUE, then you can often up-sell your customer to other back-end products, such as information on how to generate leads, how to develop more customers, leadership training, and so on…

You are making money to pay for your advertising on the front-end, and more money on the back-end, whether your lead joins your primary business or not. You are actually making money off of the people that tell you NO to your primary opportunity (your NWM company).

When the information products are of high quality and bring genuine value and create real and lasting results, the Funded Proposal business model works like a charm. I am going to show you how to do all this and more in the near future.

Always remember, you’re not in Network Marketing, you’re in BUSINESS.

Yours in Your Quest For Ultimate Network Marketing Success,

Eric Henderson

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Filed under: Inter(Net)work Marketing Secrets

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